Category — writing biz

Fiction Writers Who Are Prepared To Self-Publish AND Self-Market: Get Moving!

If you’re an aspiring novelist, please read and consider the following posts.

AS OF JANUARY 2011, THINGS ARE NOT LOOKING GOOD FOR TRADITIONAL PUBLISHERS OR BOOKSTORES

CURRENTLY AT AMAZON.COM, GENRE EBOOKS BY UNCONNECTED NOVELISTS ARE SELLING AS WELL AS WORKS BY ESTABLISHED, TRADITIONALLY-PUBLISHED AUTHORS

See the following posts over at J.A. Konrath’s blog (A Newbie’s Guide to Publishing). He’s changed his mind from his earlier position, and is now strongly in favor of self-publishing. One way to see these posts is to simply read the posts from his blog from December 27, 2010 through January 7, 2011. Here are the separate links:

Your mileage may vary, but all aspiring genre fiction writers should look into this! In the past, I was strongly against fiction writers self-publishing if they hadn’t already gotten some form of recognition from the traditional publishing industry. This was due to the stigma against self-published books within the industry.

However, after the past year, the traditional publishing industry currently appears to be on its knees. And at the same time, totally unconnected newbies are selling quite well in the genre ebook niches on Amazon.com. So, the equation has changed. The stigma still exists, but depending on one’s goals as a writer, it might not matter anymore. In any event, one resource you might want to check out is Are You Still Submitting Your Work To a Traditional Publisher?

January 11, 2011   37 Comments

Mars Dorian—Spread Your Influence

Welcome to the fifth episode of Author Platform Construction 101. In an earlier post I mentioned the modern author’s need to find ways to create an audience for their work. Preferably, before publishing their books. In the writing context, creating connections with potential readers is called building an author’s “platform.”

Blogging can be an effective way of creating these connections. However, there’s more than one kind of blogging. Some blogging styles are more effective at building an audience than others. There’s the casual, pure hobby style of blogging that is done without any forethought. And then there’s strategic blogging that is designed to encourage specific responses from readers. The hoped for responses can be any number of things, such as: consider a new idea, rethink an old idea, buy a particular product, engage in social activism, spread the word about something, or any combination of the above.

Mars Dorian’s blog is an excellent resource for writers looking to blog with a winning strategy. Incidentally, I love his blog name (which he’s said is about 80% based on his real name).

AN EXCELLENT POST ABOUT HOW TO STAND OUT IN AN OVERCROWDED NICHE

I learned some extremely important tips about breaking into a crowded niche while reading the Want To Dominate An Overcrowded Niche? This Post Will Help You post at his blog. He said,

2. Re-invent your digital career
Internet marketers and social media consultants are like zits. Just when you think you got enough, more sprout out of nowhere. Please, don’t become a zit !

Give yourself a title which only YOU can use.

In Berlin, Germany, there’s a former law student who now calls him Doc Alex – the party scientist. He’s earning a killing from organizing up to 150 big parties a year.

There’s supposed to be an archive worker at CNN who calls herself “Information Goddess of popular culture”

I know some people that are web designers but call themselves digital storytellers

Dave Navarro tagged himself as the “Launch coach” and now enjoys top dollars in the 6 figure range.

What do they all have in common ? They are all people who vaporized their standard job description (consultant, archivists, web designer) and created their own instead.

An unknown blogger or marketer has to face a huge problem when entering the competitive online arena. But when the blogger chooses to become a status quo non-conformist , or a Digital Empire builder , he will dominate his part of the niche and leave the competition in the digital dust.

That one tip about giving yourself a title that only you can use is worth serious consulting money! I’ve seen a number of bestselling personal finance authors use this tactic. There’s the “Rich Dad” series of books. There’s also Loral Langemeier, who has called herself “The Millionaire Maker.” This one idea has helped me with my future mainstream projects. Check it out.

October 19, 2010   8 Comments

50 Essential Resources For Ebook Writers

Even though the site is geared toward information marketers, AlexisDawes.com is an excellent resource for writers looking to make money with their nonfiction. In this 2008 post, Ms. Dawes mentions 50 resources that are essential for ebook writers. One of Ms. Dawes’ ebooks, Desperate Buyers Only, gives great tips for writing ebooks that people are eager to buy. She explains specific techniques for selecting ebook topics that provide answers for readers who are desperate to solve specific problems. Think of the consumer dynamics involved with products that promise to help solve hair loss problems—you want to create nonfiction ebooks that solve similar “desperate” problems. From what I’ve seen, I agree with Ms. Dawes when she says,

If you’re not making as much money as you want selling information products online, I guarantee it’s because you’re trying to sell with a “bookstore book” mentality. Change your focus, and make more money.

By reading her blog and ebook, I learned several key strategies that will help me with my future projects. Check it out.

**Audience Note** I don’t have any affiliate relationships with anybody. If I mention a site or product, it’s because I’ve found it to be helpful in my own projects.

September 5, 2010   4 Comments

The Smart Passive Income Blog

Welcome to the fourth episode of Author Platform Construction 101. In an earlier post I mentioned the modern author’s need to find ways to create an audience for their work. Preferably, before publishing their books. In the writing context, creating connections with potential readers is called building an author’s “platform.”

Blogging can be an effective way of creating these connections. However, there’s more than one kind of blogging. Some blogging styles are more effective at building an audience than others. There’s the casual, pure hobby style of blogging that is done without any forethought. And then there’s strategic blogging that is designed to encourage specific responses from readers. The hoped for responses can be any number of things, such as: consider a new idea, rethink an old idea, buy a particular product, engage in social activism, spread the word about something, or any combination of the above.

Even though the site is geared toward helping online entrepreneurs, The Smart Passive Income Blog is an excellent resource for writers looking to blog with a winning strategy. Mr. Flynn’s free ebook, Ebooks The $mart Way, gives great tips for publishing, marketing, and automating “killer ebooks.” Giving away a free, content-rich ebook in exchange for a reader subscribing to one’s blog is a popular strategy among professional bloggers. It’s a way to quickly grow the number of people who subscribe to your blog. By reading this ebook, I learned several key strategies that will help me with my future projects. Check it out.

August 8, 2010   14 Comments

Nathan Hangen—Building Digital Empires

Welcome to the third episode of Author Platform Construction 101. In an earlier post I mentioned the modern author’s need to find ways to create an audience for their work. Preferably, before publishing their books. In the writing context, creating connections with potential readers is called building an author’s “platform.”

Blogging can be an effective way of creating these connections. However, there’s more than one kind of blogging. Some blogging styles are more effective at building an audience than others. There’s the casual, pure hobby style of blogging that is done without any forethought. And then there’s strategic blogging that is designed to encourage specific responses from readers. The hoped for responses can be any number of things, such as: consider a new idea, rethink an old idea, buy a particular product, engage in social activism, spread the word about something, or any combination of the above.

Nathan Hangen’s blog is an excellent resource for writers looking to blog with a winning strategy.

AN OUTSTANDING POST ABOUT PERSONAL BRANDING

I learned some important tips about a key strategy called personal branding while reading the 3 Steps to Being Remarkable post at his blog. Mr. Hangen also offers several free resources.

A HELPFUL TOOL FROM THE FIELD OF POSITIVE PSYCHOLOGY

Thankfully, several eminent psychologists have seen the error of having a field that is solely focused on mental disease and dysfunction. One of them, former American Psychological Association president Dr. Martin E.P. Seligman, Ph.D., has done a significant amount of work in the emerging field of positive psychology. He’s the author of the book Authentic Happiness: Using the New Positive Psychology to Realize Your Potential for Lasting Fulfillment. In his book, Dr. Seligman talks about what he calls the individual mix of “signature” strengths that everybody has.

With my future projects, I want to make sure to play to my strengths. To help me decide which personal traits to amplify for my personal brand (as suggested by the 3 Steps to Being Remarkable post), I took the VIA Survey of Character Strengths. Dr. Seligman developed this survey with another researcher. The VIA Survey of Character Strengths is used to assess and rank positive characteristics. This is in contrast to the traditional measures such as the Diagnostic and Statistical Manual of Mental Disorders (DSM), which measures mental illness and deficits. You can find out more here.

All of this has helped me with my future mainstream projects. Check it out.

June 18, 2010   5 Comments